Superfruits Company Hires Veteran Food Broker

Megafruit^tmVentures Continued Success Prompts Company Growth

Los Angeles, CA, May 5, 2010 — Los Angeles-based Megafruit^tm Ventures, Inc., a health food company dedicated to bringing highly nutritious exotic Superfruits to the US, has appointed Teresa Holman of NorCal Naturally Special Food Broker as Megafruit^tm Ventures’s Key Account Manager focusing on Northern California to bring Superfruits not yet widely known in the US to the American public.

“Teresa Holman was the perfect choice for us. Both Teresa and Megafruit^tm Ventures are committed to bringing new innovative naturally healthy foods to the marketplace. Megafruit^tm Ventures believes that the American public wants great tasting new foods that have lots of health benefits. Teresa understands what health conscious individuals want to see in their markets”, said Sean Kono, CEO, Megafruit^tm Ventures.

Holman brings nearly twenty years of Natural & Grocery Foods experience to the Megafruit^tm Ventures team, most recently managing her own Brokerage company. Prior to that, Holman spent eight years as Senior Business Manager and Director for Natural Specialty Sales (a division of Acosta) in Northern and Southern California markets. She has also worked with Wyman’s Beverage Company (later sold to Naked Juices) as a Sales Manager, and Falcon Trading, where as an Account Manager she managed natural and specialty retail sales and food service in Northern and Southern California. Holman has managed over 75 manufacturers in California that include Kettle, Barbara’s Bakery, White Wave, Horizon, Kashi, Kellogg’s, Cascadian Farms, Muir Glen, Bear Fruit, Liberty Richter Brands, Simply Orange, Ethnic Gourmet and Thai Kitchen.

Teresa Holman will be working on bringing exotic gourmet Superfruits to the marketplace with Megafruit^tm Ventures. One of the products Megafruit^tm Ventures is bringing to the marketplace for the first time ever is dried all natural Mangosteen made with no sugar and no sulfites. Dr. Oz and Dan Buettner author of The Blue Zones: Lessons for Living Longer From the People Who've Lived the Longest wrote about the 5 most important Superfoods we must all begin to eat now. The Queen of Fruits, the Mangosteen was #3 on this list. Mangosteen (Tang YP) has more antioxidants than any other fruit, is rich in vitamins A and C and tastes delicious. Mangosteens contain xanthones (Watanapokasin) which are considered to be the most powerful of all antioxidants. Benefits researched cover improved cardiovascular health, natural antibiotic, antiviral, anti-inflammatory, and anti-aging.

Works Cited

Tang YP, Li PG, Kondo M, Ji HP, Kou Y, Ou B. Effect of a mangosteen dietary supplement on human immune function. 12 August 2009. .

Watanapokasin R, Jarinthanan F, Jerusalmi A, Suksamrarn S, Nakamura Y, Sukseree S, Uthaisang-Tanethpongtamb W, Ratananukul P, Sano T. Potential of Xanthones from Tropical Fruit Mangosteen as Anti-cancer Agents. 26 January 2010.

About Megafruit^tm Ventures

Founded in 2009, Megafruit^tm Ventures was started by a husband and wife team when they went on vacation in Thailand and found great tasting fruits with amazing health benefits that were not yet known in the US. They wanted to make it their mission to introduce new healthy foods to the marketplace.

To learn more, visit http://www.megafruitventures.com

For more information about this topic please call Marketing and Public Relations Director, Susana Bub at 888.881.8119 ext. 2 or email Susana@megafruitventures.com

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Wednesday, May 12, 2010